We’re always excited to get new brands in, so when we heard that ethical fashion bods Good One were joining us, we were over the moon! 

The label began life in an old car showroom and has never looked back - they’re fully into the swing of creating must-have, ethical fashion. We love clothes and we especially love it when our clothes are ecologically sound, so naturally we ran into the cupboard and tried on a few dresses as soon as we could. 

We absolutely adore the strong shapes and simple tones - they’re already on our outfit list for Fashion Week. Get yours when they drop on next week or call into our Oxford Circus flagship and prepare to fall in love!