Young, fearless design is part of London’s DNA, which is why we’re championing Marta Jacobowski and Sadie Williams as two of our ones to watch at Fashion Week. They’re the recently graduated, new additions to our NEWGEN sponsorship scheme, you see. Want to get to know them? We headed down to the girls’ NEWGEN exhibition space at Somerset House to to get up close and personal with their AW15 collections.


From: Poland

CV: Design MA, Royal College of Art. Plus taining at Alexander Wang and Jonathan Saunders

Signatures: Excess fabric, block colours and minimal ’90s cut-outs

AW15 collection explained: “It’s just me. What I would like to wear on a daily basis. The running theme for this collection is ‘cracks’ – these cool, unexpected slits cut into each design.”

Fashion Week survival kit: “I couldn’t survive without the people around me!”

Muse: “Me and my friends. My designs don’t really follow trends – just fashion we feel confident in and can wear throughout the seasons.”


From: London

CV: Design MA, Central Saint Martin’s. Plus collabs with & Other Stories and Selfridges

Signatures: Space-age textiles – think sparkly lurex prints and metallic quilting

AW15 collection explained: ” I take inspiration from things that are exciting to me and I have always loved folk clothing, quilts and graphic sports prints”

Fashion Week survival kit: “A bit too much Absolute Eighties Radio! Daily Berroccas, lots of local takeaway, £3 pizzas and sweet treats.”

Words: Holly Swayne. Photos: Stylonylon